Complete Story
09/26/2025
Benjamin Cohen
New to UID
Benj Cohen is the founder and CEO of Proton.ai, the leading AI-powered CRM for distributors. His mission is to help distributors sell smarter and grow faster. Benj’s journey started at Benco Dental, his family’s distribution business founded in 1930. With a deep understanding of distributors’ needs, he founded Proton.ai while studying data science at Harvard. A recognized voice on AI and modern sales in distribution, Benj has been featured in MDM, DSG, and Industrial Supply Magazine. In 2022, his company secured a $20 million Series A led by Felicis Ventures. The following year, he became the first leader in distribution to earn a spot on Forbes 30 Under 30.
Bookstore
Facing the Forces of Change: Reimagining Distribution in a Connected World
Guy Bissett
Facing the Forces of Change® is the only major research study analyzing the future of wholesale distribution within multiple lines of trade. Since its inception in 1982, the landmark Facing the Forces of Change® series continues to provide insights about the overall future of wholesale distribution and the role of wholesaler-distributors.



